Do your current marketing efforts deliver the results you need? I help businesses make the change necessary to encourage growth using a proven strategic approach to define, create and deliver your marketing strategy and marketing communications plan.
START YOUR MARKETING WITH THE RIGHT STRATEGY
Often marketing starts with tactical campaigns that often don't create the right results. All marketing activity has a cost associated with it so it is important to define what your aims are and what result you are looking for. A clearly defined marketing strategy will save both time and money by steering the right tactical activity that drives the desired results.
As a marketing consultant I can work with you to create both your MARKETING STRATEGY and the TACTICAL MARKETING PLAN that supports it. I will provide clear measurable actions and tell you what the return on investment (ROI) will be.
I can also provide support to deliver your tactical marketing plan on a monthly retained basis or a day rate.
So what is included to create your marketing strategy?
An initial discussion to understand your business
Time in your business to really understand what makes it tick
A full strategy report
Time to create amendments
A launch and handover presentation to you and your team
TACTICAL MARKETING PLAN
Creating the right tactical plan for your business:
Identify the right digital and offline channels to maximise success
Create measurable activity with clear targets
A detailed tactical plan by channel
Time to create amendments
And finally, a launch and handover presentation to you and your team.
If you would like to talk about how I can help you please get in touch.
FIND OUT MORE
THE FLEXIBILITY YOU NEED
Flexibility is a vital commodity in todays uncertain business climate. As a Strategic Marketing Consultant I am available by the day for short term projects and can be retained to provide support with a cost effective monthly retainer for peace of mind . Find out more below.
I have worked with a diverse number of brands like Regus, Habitat, PC World, BE Offices and Empire Cinemas and have created a number of new brands like Aurora Pro Clean, Velocity Virtual. and Meetingrooms.com. I've also helped many SME's like Sarah Rush Yoga, Shirley Parsons Ltd and Identify Group.
GETTING VALUE FOR MONEY
An effective Strategic Marketing Consultant can provide focus and direction for a business and a marketing team, helping to create the strategy required to get a start-up off the ground or find growth opportunities in an existing business. All with a clear focus on the Return on investment (ROI). .
Why Employ a
There are many benefits that come from working with an experienced and qualified freelancer:
Transparent Costs - No paid holiday or NI charges
Marketing Network - Access to my vast marketing network
Flexibility - Part-time hours to support your requirements
Experience - A CIM qualified senior marketer for one all in fee
Support for your business either on a project basis or retained basis:
Day rate - Billing by the day for total transparency
Monthly retainer - 37 hours per month when you need it
By the Hour - Ask about hourly rates for small projects
Marketing & Business
I have the following marketing qualifications:
Marketing Mentor at The Chartered Institute of Marketing
Fellow of The Chartered Institute of Marketing
Diploma in Digital Marketing - CAM/Chartered Institute of Marketing
Diploma in Social Media Marketing - Business Consort
Diploma in Performance Management - Aubrey Daniels International
Diploma in Creative Writing - Ashford Open Learning
Diploma in Sales and Marketing Training - Ashford Open Learning
B2B and B2C
I've worked in the following sectors:
Commercial property, events, corporate hospitality, technology services, conferencing and meeting rooms, business services and facilities management.
Cinema, hospitality and events, food service, retail, ecommerce, retail property, technology, education and charity.
"Stephen has a deep understanding of marketing and helped define the business’s marketing strategy and set up a robust marketing communications plan. He helped improve the online ratings from one to three stars in just a few months which helped the turn around of the business tremendously. I would highly recommend Stephen to anyone looking to reorganise their marketing and find new lead opportunities."
Phillip Hilbeck - MD Altitude London
GET IN TOUCH
If you would like to talk about your business requirements and see how I can help you please get in touch below.