USING DIGITAL MARKETING TO DRIVE RESULTS
Digital Marketing is part of a wider marketing process which includes your brand, the channels you use and the marketing activity you use to drive results. Understanding how digital can help you develop your business will be the start of a transformation process that will help increase your visibility and create opportunities to drive revenue.
DIGITAL MARKETING SHOULDN'T BE A SCARY CONCEPT
Digital Marketing is often mentioned as something apart from the usual marketing process. Embracing digital as part of your marketing process will help improve your marketing results but should be part of your wider marketing plan.
Digital Marketing covers many things. Starting with Search Engine Optimisation (SEO) and Search Engine Marketing (SEM), will help to improve your website's visibility and ranking in search results. Combined with great content, outreach, social channels, ecommerce, app's, website, paid search, voice search and marketing automation (MA), a full digital marketing strategy will help you develop a highly visible business that will help drive results.
DIGITAL MARKETING STRATEGY
So what is included to create your marketing strategy?
An initial discussion to understand your business
Time in your business to really understand what makes it tick
A full strategy report
Time to create amendments
A launch and handover presentation to you and your team
DIGITAL MARKETING PLAN
Creating the right tactical plan for your business:
Identify the right digital channels to maximise success
Create measurable activity with clear targets
A detailed tactical plan by channel
Time to create amendments
And finally, a launch and handover presentation to you and your team.
If you would like to talk about how I can help you please get in touch.
FIND OUT MORE
THE FLEXIBILITY YOU NEED
Flexibility is a vital commodity in todays uncertain business climate. As a Strategic Marketing Consultant I am available by the day for short term projects and can be retained to provide support with a cost effective monthly retainer for peace of mind . Find out more below.
I have worked with a diverse number of brands like Regus, Habitat, PC World, BE Offices and Empire Cinemas and have created a number of new brands like Aurora Pro Clean, Velocity Virtual. and Meetingrooms.com. I've also helped many SME's like Sarah Rush Yoga, Shirley Parsons Ltd and Identify Group.
GETTING VALUE FOR MONEY
An effective Strategic Marketing Consultant can provide focus and direction for a business and a marketing team, helping to create the strategy required to get a start-up off the ground or find growth opportunities in an existing business. All with a clear focus on the Return on investment (ROI). .
WHY CHOOSE ME?
Why Employ a
There are many benefits that come from working with an experienced and qualified freelancer:
Transparent Costs - No paid holiday or NI charges
Marketing Network - Access to my vast marketing network
Flexibility - Part-time hours to support your requirements
Experience - A CIM qualified senior marketer for one all in fee
Support for your business either on a project basis or retained basis:
Day rate - Billing by the day for total transparency
Monthly retainer - 37 hours per month when you need it
By the Hour - Ask about hourly rates for small projects
Marketing & Business
B2B and B2C
I have the following marketing qualifications:
Marketing Mentor at The Chartered Institute of Marketing
Fellow of The Chartered Institute of Marketing
Diploma in Digital Marketing - CAM/Chartered Institute of Marketing
Diploma in Social Media Marketing - Business Consort
Diploma in Performance Management - Aubrey Daniels International
Diploma in Creative Writing - Ashford Open Learning
Diploma in Sales and Marketing Training - Ashford Open Learning
I've worked in the following sectors:
Commercial property, events, corporate hospitality, technology services, conferencing and meeting rooms, business services and facilities management.
Cinema, hospitality and events, food service, retail, ecommerce, retail property, technology, education and charity.
"Stephen has a deep understanding of marketing and helped define the business’s marketing strategy and set up a robust marketing communications plan. He helped improve the online ratings from one to three stars in just a few months which helped the turn around of the business tremendously. I would highly recommend Stephen to anyone looking to reorganise their marketing and find new lead opportunities."
Phillip Hilbeck - MD Altitude London
GET IN TOUCH
If you would like to talk about your business requirements and see how I can help you please get in touch by clicking below.