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Our insights
Rather than bang our own drum we talk about marketing innovation and developments that can drive positive marketing change for the better.
Jump over to our sister site Neathouse Marketing Insights.



FREE MARKETING? YES REALLY
With the cost of everything in sharp focus at the moment, especially in business as costs rise, marketing can often be one of the first...


MAKE YOUR MARKETING WORK
As we pass the half way mark in 2023, this month's edition of Make Your Marketing Work features lots of top tips to get you started...


USE MARKETING AUTOMATION TO PERSONALISE YOUR MARKETING
If you haven’t already your business should consider how it can better target prospects with appropriate messaging that’s relevant to them.


5 MARKETING IDEAS YOU SHOULD DO TODAY
If you have a lot, some or just a couple of hours of marketing resource in your business, or you do it all yourself, you should be giving co


FOCUS YOUR MARKETING AROUND RESULTS
One thing marketing in not is 'fluffy.' There has to be an objective or its a waste of everyone's time.


USING LINKEDIN TO GET NOTICED
Using LinkedIn to showcase your talents is a vital step to get right in your search for a new Marketing role.


EVERY BUSINESS NEEDS A MARKETING STRATEGY
Now more than ever your business needs a clear marketing strategy.


WHICH BRANDS HAVE GRABBED YOUR ATTENTION THIS CHRISTMAS?
We are in the grip of a Christmas advertising campaign frenzy. Everyone is chasing John Lewis in an attempt to make the most memorable...


MARKETING SHOULD NOT BE A ROLL OF THE DICE
Marketing should always start with a robust marketing strategy. In these post pandemic times you could be wasting valuable time and money...


A LOGO DOES NOT MAKE A BRAND
You've had your Eureka moment and found the perfect business idea. The first thing you need is a logo.
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