MAKE YOUR MARKETING WORK

As we pass the half way mark in 2023, this month's edition of Make Your Marketing Work features lots of top tips to get you started updating your marketing activity.

As business gets ready for the usual summer slow down, we've put together a few ideas that may help to spark some changes, energise your campaigns and provide some pointers to try think about trying some new stuff for the first time.

Take a look at these!

5 THINGS YOU SHOULD BE DOING TODAY

If you have a lot, some or just a couple of hours of marketing resource in your business, or you do it all yourself, you should be giving consideration to doing some or all of these marketing must-haves.

Marketing resource and the time to do it in Micro's and SME's can be tight, even more so during these difficult times, so getting the most from the time you have is vital. Whatever you do with your marketing time these five things could add real value, helping with engagement, brand awareness, conversion and measurement.

Find out what they are by clicking HERE.

USING LINKEDIN TO GET NOTICED

Marketing resource and the time to do it in Micro's and SME's can be tight, even more so during these difficult times, so getting the most from the time you have is vital. Whatever you do with your marketing time these five things could add real value, helping with engagement, brand awareness, conversion and measurement.

Find out what they are by clicking HERE.

EVERY BUSINESS NEEDS A MARKETING STRATEGY

Now more than ever your business needs a clear marketing strategy. In a post Covid-19 world it will be important to understand where your opportunities are and who your customers will be.

Marketing a business isn't just a process to make more sales, it covers quite a bit more than just that. But making more sales is a fundamental part of marketing and marketing your business can get quite tricky without clear direction and purpose.

Find out what they are by clicking HERE.

Now more than ever, it's important to review how your marketing is supporting your sales process, creating lead opportunities and providing a respectable return on investment.

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ABOUT THE AUTHOR

Stephen Moore FCIM, is a former Strategic Marketing Consultant and Marketing Director, currently living in beautiful Suffolk. He has been writing about marketing developments for 20 years with articles in The Metro, City AM, Fresh Business Thinking, AllWork, The Marketer and Marketing Week.

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